Cover letter
A winning cover letter is a golden passport to that much-desired job.

Indeed, as Jake Bradley, Associate Director of Michael Page Human Resources, explains:

“Cover letters that are well-written demonstrate to employers that you are a unique, literate and enthusiastic candidate, reports DailyMail.

“They give you a chance to put forward your most relevant experience and achievements, and this really goes a long way in terms of grabbing the employers’ attention.”

But having just one sheet of paper upon which to sell yourself and everything you can do is no mean feat.

Here, Jake shares the perfect cover letter, as well as his golden rules for curating one that will land you your dream job.

1. Address the contact: Firstly, don’t forget to address the contact mentioned in the job advert and to quote the reference. This will ensure that your application is processed by the right person and increases your chance of capturing their attention.

2. Outline your current role: It’s important to outline your current job situation and why you are searching for new opportunities as this will provide context to the employer but also give you a chance to demonstrate ambition.
However, it’s really important not to be negative about your current or past employers or job situation as this will reflect poorly on your attitude towards work.

3. Prove you’ve done your research: Showing that you’ve done your research about the company is always beneficial but stating why you are interested in them as an employer is particularly important. This is also a good time to tell them why they should also be interested in you as a potential employee and what you can bring to the business.

4. Highlight your transferable skills: Tailoring the information you share in this cover letter will avoid repetition and ensure that you present yourself in the best possible way and match the skills you put forward with the job description. Make sure you highlight your transferable skills, achievements and versatility.

5. Check, check, check: Finally, make sure your letter is neat, brief, and check it for typos. End your cover letter by politely expressing interest in further dialogue in order to keep the discussion open.

NB: Even if you are not asked for a cover letter, always include one. If you are emailing, DON’T put the letter as an attachment, but put it into the email.